Empowering The Drinks Industry
The Brand Ambassador Academy is your gateway to mastering trade marketing, Brand Management and Sales in the global drinks sector. Start your journey today!
About The Brand Ambassador Academy
Join the Next Generation of Brand Builders
A New Era in Brand Development
Launching in 2026, The Brand Ambassador Academy (BAA) is a pioneering new department from Elementary Trade Marketing Ltd (ETM).
The BAA is dedicated to cultivating a new generation of highly skilled professionals
and offers a clear pathway for growth in various roles within the drinks industry.
20+
years Trade Marketing Experience
20+
years Sales Experience
3+
High impact qualifications
Why the BAA...
Discover the key qualifications at The BAA that can transform your passion for brands into a professional advantage and become a sought-after expert in the field
BAA Level 1
Foundations of the Drinks Industry & Professional Engagement (Entry-Level)
BAA Level 1 provides students with a foundational understanding of the global drinks industry, encompassing its structure, key roles, and essential product knowledge across various categories.
This qualification aims to equip students with core marketing, sales, and communication skills, alongside an understanding of professional ethics, to prepare them for entry-level roles in drinks sales, brand marketing, trade marketing, and brand advocacy.
£295 + VAT
2 day online course + exam
BAA Level 2
Advanced Brand Advocacy and Commercial Strategy
Prerequisites: BAA Level 1 certification, OR relevant marketing/business experience with demonstrated industry interest (assessed via application).
BAA Level 2 builds upon foundational knowledge by diving into advanced brand advocacy and commercial strategies within the drinks industry.
This qualification aims to empower students with in-depth product expertise, sophisticated marketing and sales techniques, data analysis skills, and an understanding of key commercial mechanisms to drive successful brand performance and engagement.
£650 + VAT
3-4 day online & in-person course + practical & written exam
BAA Level 3
Strategic Brand Leadership & Global Market Development
Prerequisites: BAA Level 2 certification, OR extensive demonstrable experience (5+ years) in a senior drinks industry role with a proven track record (assessed via application and interview).
BAA Level 3 focuses on strategic leadership and global market development, aiming to cultivate high-level professionals capable of steering drinks brands on an international scale.
This advanced qualification equips students with the financial acumen, strategic planning skills, and digital marketing expertise necessary to lead teams, innovate new products, and drive comprehensive, data-driven brand and commercial strategies in complex global markets.
Coming Soon
BAA - Design & Packaging
Design & Packaging is an entry-level course that delves into the critical elements of successful brand design in the global drinks industry.
It aims to provide students with a comprehensive understanding of both the theoretical principles and practical application of solid brand design, encompassing everything from compelling labelling and packaging to crucial global legislative considerations.
All while emphasizing the importance of consistency and market differentiation.
Coming Soon
Get in touch
Launching in Summer 2026
Register your interest here and be the first to know when our qualifactions go live
Got a question?
E-mail: nate@elementarymarketing.co.uk